The 2022 Goodwood Festival of Speed celebrates a historic motorsport brand each year with its central sculpture in front of Goodwood House, the ultimate centerpiece of the celebration. It’s the BMW Now it’s the M division’s turn to impose itself in what has quickly become the pinnacle of automaker marketing extravagance, since Ferrari started the tradition 25 years ago.
This addition to the ultimate car and motor racing event celebrates the performance brand’s greatest 50th anniversary BMW M vehicles since its inception, but it will actually be the second time the festival has focused on the BMW M division.
A spectacular central sculpture for Goodwood 2022
The BMW Group would have had to cough up a figure of around £1million to pay for the design, manufacture, build and secure the rights to the 2022 Goodwood sculpture – a creation that dominates the estate’s landscape, with the most cars lofty lofty above the treetops that surround the open fields of the Goodwood House estate and gardens.
The Duke of Richmond’s home has had an impressive sculpture erected on its front driveway at every Festival of Speed since 1997. Each one was designed by the same man – Gerry Judah – and manufactured by local company Littlehampton Welding ltd.
Each of the five cars in this year’s sculpture is entirely real, including the recently unveiled LMDh endurance race car set to compete in the World Endurance Championship, 24 Hours of Le Mans and IMSA. However, each of the cars had their engines temporarily removed and their fluids changed for fairly obvious reasons.
For those wishing to take a closer look at the new BMW M Hybrid V8 LMDh racer, they should definitely be wringing their necks to take a look at this particular shell. Nevertheless, the camouflage livery celebrating the car’s ’50 years of M’ is unmistakable from any distance. The 3.0 CSL from BMW UK’s heritage collection, the M1 Procar, a V12 LMR and Jörg Müller’s 320 E90 WTCC race car join him on the sculpture.
Long-awaited premieres and concepts from BMW
The Goodwood Festival of Speed is always a mecca for new car premieres, and this year is no different. BMW M has officially unveiled, at Goodwood, the first-ever wagon-shaped Touring version of the M3 – one of the most anticipated new performance cars for a long time.
The likes of rider Franke Weishar pushed a tough Competition iteration of the Touring up the climb throughout the four-day event, showcasing the stability, prowess and power of the all-new design.
It was also the UK premiere of the M4 CSL, which turned many heads in the ‘First Glance’ class during the climb and at the BMW M stand and center of the showcase near the infamous Molecomb bend . A M5 CS, M4 GT3, BMW M850i Convertible and 635hp i4 M50 lead the collection on the stand, along with the first ever M Exclusive and the first ever plug-in hybrid from the BMW M division, the XM, also present.
BMW’s usual presence in the “Stable Yard”, located near the Cartier Style and Luxury house and hall, this time includes the i Vision Circular, a concept that illustrates the company’s aspiration to become the most sustainable automaker. Its goal is to achieve 100% use of recycled and recyclable materials for a circular economy.
Festival attendees will have the opportunity to drive the new i4 and iX3 themselves at the Goodwood circuit, and experience the performance of the company’s electric iX M60 during Friday’s ‘electric only’ track testing .
The BMW M division is reported to have sold and delivered a total of 163,542 cars worldwide in 2021. The wider BMW Group sold over 2.5 million cars and over 194,000 motorcycles worldwide during the same period, but unmistakably has its sights set on electrification and sustainability during this unprecedented time. period of change in the automotive industry.
BMW M CEO Frank van Meel said: “As BMW M, we are honored to play a very special role at this year’s Festival of Speed. For our 50th anniversary, we couldn’t imagine a better place to celebrate our products with the brand’s fans. I’m especially looking forward to unveiling a certain vehicle to the global public for the first time – one that we’ve been waiting for for a long time.
Duke of Richmond, Founder of the Goodwood Festival of Speed and resident of Goodwood House, said: “We are delighted to be celebrating 50 years of BMW’s Motorsport division at this year’s Festival of Speed, and that is particularly appropriate as we prepare to honor ‘The Innovators – The Masterminds of Motorsport’. The success of BMW M can of course be attributed to half a century of innovation and we look forward to honoring the brand’s past, present and future achievements at Goodwood in June.